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The Digital Wallet and other Innovations in NFC and RFID

March 22, 2012

ITAC is pleased to present "The Digital Wallet and other Innovations in NFC and RFID". NFC (near-field communication), a subset of RFID, is one of the most active spaces in application development. Two expert panels will showcase and discuss a variety of NFC / RFID innovations.

Panel One: Reaching for the Digital Wallet
There's clearly a revolution underway in the world of payments.  Our cash, small change and credit cards all on their way to being elbowed out of our pockets by smart devices.  But who will we turn to as our trusted intermediary in our commercial transactions?  ITAC has assembled a group of speakers to discuss the future of electronic payments.  Darrell MacMullin, Managing Director at Paypal Canada; Derek Colfer, Mobile Payments at VISA Canada and David Robinson, Vice-President of Emerging Business at Rogers Communications will lead a conversation that will be of keen interest to those in banking, telelcommunications, applications development and electronic commerce.  Soniya Monga from LinkedIn will moderate this panel.

Panel Two: Innovations in NFC and RFID
What's going on in our wallets is of interest to all of us on a personal basis, but what about all the other applications of NFC and RFID applications that are hitting the market and look to alter Canadian business?   A second panel which will include Ric Asselstine, Co-Founder and Chief Executive Officer of Terepac;  Weiming Shen, Institute for Research in Construction at NRC and Richard Philippe at LogiD will introduce several of these applications and explore their implications, which could touch virtually all links in virtually all value chains.  Naeem Lakhani, Chief Operating Officer at BNOTIONS will moderate this panel.

Date Thursday, March 22, 2012
Schedule 8:00 am to 8:30 am - Registration and Continental Breakfast
8:30 am to 8:45 am - Welcome and Opening Remarks
8:45 am to 9:45 am - Panel One: Reaching for the Digital Wallet
9:45 am to 10:15 am - Networking Break
10:15 am to 11:15 am - Panel Two: Innovations in NFC and RFID
11:15 am - Closing Remarks
Location The Novotel Toronto Centre, Champagne West Room
45 The Esplanade, Toronto, Ontario M5ZE 1W2
(Click Here for Map and Directions)
Cost $125.00 - ITAC Members
$175.00 - Non-Members
Register Click here to register


Ric Asselstine - Co-founder and Chief Executive Officer - Terepac

Ric Asselstine is co-founder and Chief Executive Officer of Terepac.  Ric brings over 25 years of corporate and entrepreneurial management experience to the company.  He co-founded Terepac to build on his interest in printed electronics, technology convergence, and pervasive computing.

Ric previously served as president of Spectrim Label & Equipment Ltd., a label converter.  Prior to this, he co-founded Practical Approach, a natural language search engine competing at the time with Ask Jeeves.  Before that, Ric had formed Employee Staff Leasing, Inc., Canada’s first employee-leasing firm, which evolved into a consulting practice supporting primarily early-stage technology companies.

Ric has guest lectured at several universities, and has been a panelist at industry events including the Nano Applications & Advanced Materials Forum (Palm Springs, CA), Think Equity Partners’ “Think Tomorrow Today” (Half Moon Bay, CA) and Tech Connect Venture Conference (Boston, MA). He has appeared in business media including CTV’s Canada AM, CBC Radio, Canadian Business Magazine, and Macleans.

He holds an MBA from University of Windsor, and a BBA from Wilfrid Laurier University.

Derek Colfer

Derek Colfer - Mobile Payments - Visa Canada

Derek has over 12 years of mobile experience in North America and Europe. Prior to returning to Canada in 2002, Derek worked at in London England. Derek gained a considerable amount of experience in text, mobile web and location-based mobile solutions for several U.K. clients including Heineken, Barclays and Deutsche Bank.

In 2002, Derek co-founded Jambo Mobile, an award winning mobile marketing company. Derek played a key role in building and delivering mobile marketing solutions for Pfizer, Visa Inc., P&G, Hallmark and Virgin Mobile. Jambo Mobile was acquired in 2008.

In his current role, Derek leads Visa Canada’s mobile-based strategy and product portfolio. Working directly with the Global mobile team in San Francisco, Derek’s areas of responsibility include mobile contactless payments, alerts, app development and other near-term mobile innovations.

Derek obtained a Bachelors Degree in Political Studies from Bishop’s University and a Masters Degree in International Relations from Trinity in Dublin. He is a terrible poker player and an even worse golfer. He likes the great outdoors and spends his free time outside as much as possible with his wife and two young boys.

Naeem Lakhani

Naeem Lakhani - Partner - BNOTIONS

Naeem Lakhani is a Partner at BNOTIONS, a Toronto based technology company, where he fills the role of Chief Operations Officer and Head of Mobile Development. His mandate is to provide innovative mobile solutions to complex problems with particular focus on big data and healthcare sector products. BNOTIONS' mobile clients however span from early stage entrepreneurs to Fortune 100 companies across all verticals and leverage technologies from NFC and RFID to augmented reality.

Naeem is also an active mentor, advisor and/or judge to several Toronto entrepreneurship and technology initiatives including The Next 36, The Canadian Undergraduate Technology Conference, The National Business and Technology Conference, TiEQuest, Startup Weekend and others. He is also an active seed investor through BNOTIONS.

Previous to BNOTIONS Naeem was an analyst with Satchu Equities and Satco Realty.

Darrell MacMullin

Darrell MacMullin - PayPal Canada

Darrell MacMullin was appointed Managing Director of PayPal Canada in 2008 having previously held the position of Head of Merchant Services for the company.

Darrell is responsible for all of PayPal Canada's operations and delivering a faster, safer and more secure way for the company’s 4 million Canadian customers to pay and get paid online. His mandate also includes broadening the ways Canadians are able to experience PayPal by expanding the service to include new areas such as mobile payments and person-to-person payments (P2P).

Darrell is also tasked with supporting Canada’s growing community of e-commerce merchants by providing companies with simple, secure and profitable ways to get paid online. With Canadians transacting more than $2 billion annually through PayPal, the company has quickly become one of the country’s preferred online payment methods.

Prior to his roles at PayPal, Darrell was Director of Marketing for eBay Canada, which he joined in 2001. In this role Darrell oversaw the launch of, its online marketing and customer acquisition operations, and helped eBay grow to become the #1 e-commerce destination for Canadians.

Before joining eBay, Darrell was the Director of Marketing for Chapters Online where he developed and managed the marketing strategy and launch of, one of the most successful Canadian online retail launches.

Darrell MacMullin has a Bachelor of Commerce and Communications from Ryerson University.

Soniya Monga - Account Executive - Marketing Solutions - LinkedIn

Soniya is currently an Account Executive on LinkedIn's Marketing Solutions team and one of the earliest members of the Canadian team. Previous to her role at LinkedIn, she led the social and digital strategy for Microsoft's mid-market business. She is a frequent moderator and speaker at events such as Canada 3.0, Internet Middle East Show, Banff Media, Digital Hollywood and more. She sits on the board of nextMEDIA and the Information Technology Council of Canada and is a contributor at publications such as Techvibes and The Mark News.

Bob Moroz

Bob Moroz - President - RFID Canada

Founder and President of RFID Canada has been involved in the design, development and implementation of more than 250 RFID systems globally from retail, supply chain, manufacturing, transportation, banking, healthcare, agriculture, sporting, events and the service industry.

Bob Moroz is a member of the Canadian Advisory Committees that reviews ISO standards pertaining to Automatic Identification, Bar Coding and RFID and sits on numerous RFID standards committee for  Automatic Identification and Data Capture Techniques, Identification Cards, Libraries and Animal Identification and is the chair of the ITAC RFID Forum.

Richard Philippe

Richard Philippe - Founder and CEO - Logi-D Inc.

Richard Philippe has worked in the healthcare sector for more than 25 years. Prior to founding Logi-D, he was employed by Source Medical, the Canadian subsidiary of Cardinal Health, where he completed his tenure as National Consulting Services Manager. Throughout his career he has also been involved in education. He has contributed to the development and been a lecturer of a course on Japanese management models for APICS; an operations management course at the HEC Montréal business school; and a hospital logistics course and a course on the Toyota approach in the healthcare sector for the HEC Montréal Executive Education program.

David Robinson

David Robinson - Vice President, Emerging Business - Rogers Communications

 Mr. Robinson first joined Rogers in August, 1990, and has held diverse positions within the Rogers group of companies, including senior roles in Investor Relations, Finance, Wireless Product Management, Wireless Data, and New Business Planning.

For several years Mr. Robinson and his team have been leading Rogers’ mobile commerce initiatives. These include a leading role in the GSM Association’s “Pay-Buy-Mobile” initiative, which is bringing together the financial and mobile industries to provide a clear pathway to globally scalable mobile Near Field Communications (“NFC”) payment services.

Mr. Robinson is also a founder of Enstream, a mobile commerce joint-venture company owned by Bell Canada, Rogers Communications, and TELUS Corporation. Enstream’s “Zoompass” product is a mobile person-to-person money transfer service that uses a stored value account to send/receive/request money quickly and securely for all 21 million mobile phone users on the Bell, Fido, PC Mobile, Rogers, Solo Mobile, or TELUS networks. Recently, Enstream announced a strategic alliance with Western Union that will allow Zoompass users to send domestic and cross-border money transfers from their mobile phones to more than 380,000 Western Union Agent locations in 200 countries and territories, as well as directly to subscribers of mobile phone companies with whom Western Union has launched the Mobile Money Transfer service.

Mr. Robinson has a Bachelor of Arts in Economics and Politics from Queen’s University and a Masters in Business Administration from the Richard Ivey School of Business at the University of Western.

Dr. Weiming Shen

Dr. Weiming Shen - Senior Research Officer - National Research Council Canada

Dr. Weiming Shen is a Senior Research Officer at the National Research Council Canada and an Adjunct Research Professor at the University of Western Ontario. He is a registered Professional Engineer in Ontario.

His main expertise of research includes distributed intelligent systems, wireless sensor networks (including RFID), lifecycle information integration, decision support systems, planning and scheduling, and facility maintenance management. Recently, he led the development of several industrial applications of wireless sensor networks / RFID.

He has published several books and over 300 papers in scientific journals and international conferences. He has been invited to provide over 60 invited lectures/seminars at different academic and research institutions over the world and keynote presentations/tutorials at various international conferences.

He is an Associate Editor or Editorial Board Member of ten international journals and served as guest editor for several other international journals. He has chaired / co-chaired more than 20 international conferences.

He received his Bachelor (1983) and Master’s (1986) degrees from Northern (Beijing) Jiaotong University, China and his PhD degree (1996) from the University of Technology of Compiègne, France.